Facebook Ad Fatigue: 7 Ways to Overcome It

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Everyone can pretty much agree on this:

When you’ve got a new shiny thing you get so fascinated by it.

You brag about it, use it, and even stare at it multiple times a day!

But like all things, your stuff gets old. Eventually, you ignore it. Meanwhile, new items catch your attention.

The same phenomenon describes Facebook ad fatigue.

My 9 Biggest Lessons of 2019

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Want to increase your ROI? Build a bigger and stronger team? Improve your focus?

2020 has finally arrived 🙌🏻 and the best way to start the year as an entrepreneur is to set new goals. Believe me, I understand that you are excited to put your goals into action… because I am too!!!

Facebook Ad Placements: What Are Your Options?

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When creating Facebook ads, advertisers make different optimizations:

They pick an objective, choose an ad format, write good copy, target the right audience, and more.

But here’s what’s often overlooked:

Facebook ad placements.

You may not think about where to display your ads until you tackle it in the ad creation process — at the Ad Set level (see

Facebook Engagement: 12 Practical Ways to Increase It

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Facebook engagement refers to any action that people perform on your Facebook page.

Examples of these actions include reactions, comments, shares, and clicks.

But why should you care about engagement? And how do you get engagement on Facebook?

You’ll find everything you need to know in this article.

Why Is Engagement Important on Facebook?

If you’ve been around on Facebook

A Guide to Using Facebook Lead Ads to Grow Your Business

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Are you on a journey of acquiring leads for your business? Because by now, you understand how important lead generation is.

Having leads means having potential customers.

It starts with you offering a free resource or incentive in exchange for your audience’s information.

Once people are on your email list, you can start building a relationship with them by providing

Goodbye Facebook Relevance Score: 3 New Metrics to Track Your Ad Performance

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Have you been using the Facebook Relevance Score to measure ad quality? Because here’s what you should know: Facebook has killed relevance score on April 30 and replaced it with three new metrics, namely…

Quality ranking Engagement rate ranking Conversion rate ranking

Overall, these metrics are called Ad Relevance Diagnostics. You may be wondering, “Why the replacement?” Here’s